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Volkswagen Group20 JanBusinessHigh confidence

Volkswagen Group deliveries stable in 2025 as Europe and South America growth offsets declines in North America and China

European market share

25%

VW Tera customers in first year

56,000

South America deliveries

highest since 2014

What Happened

Volkswagen Group's total deliveries in 2025 remained roughly stable compared to the previous year, despite varying regional performances. The company navigated challenging market conditions in North America and China while capitalizing on growth opportunities in Europe and South America.

Regional delivery changes in 2025
  • Europe: +4%
  • South America: +12%
  • North America: -10%
  • China: -8%

In Europe, Volkswagen expanded its market share to a record high of around 25%, with the VW T-Roc and VW Tiguan leading their segments. South America posted its highest delivery level since 2014, driven by the new VW Tera, which attracted over 56,000 customers in its first year. In China, Audi regained the top spot in the premium segment after six years, and Volkswagen (including Jetta) strengthened its combustion engine market leadership.

Why this matters

The results show how regional market dynamics and successful models can balance challenges in key markets, underscoring the importance of a diversified global strategy.

Terms in This Story

Market share
The percentage of total sales in a market that a company or product holds.
Premium segment
The part of the automotive market comprising luxury or high-end vehicles.
Read Original: Volkswagen Group