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HyundaiBy Business

Hyundai Motor Extends Partnership with Arts Council Korea for Korean Pavilion at Venice Biennale Through 2034

Hyundai Motor announced it will continue its support for the Korean Pavilion at the Venice Biennale through 2034, extending a partnership that began in 2015.

Partnership duration

2015–2034

What Happened

Hyundai Motor Company announced its continued support for the Korean Pavilion at the 61st International Art Exhibition of La Biennale di Venezia, in partnership with Arts Council Korea (ARKO). The partnership, which began in 2015, will now extend through 2034. This year's exhibition, titled 'Liberation Space: Fortress/Nest,' features works by artists Goen Choi and Hyeree Ro, curated by Binna Choi.

For the past decade, we have been honored to support artists in sharing their creative visions with the world through the Korean Pavilion at La Biennale di Venezia. By continuing our partnership for another ten years, Hyundai Motor reaffirms its deep commitment to supporting the Korean Pavilion as a sustainable ecosystem for nurturing experimental artistic practices and critical discourses.
DooEun Choi, Art Director, Hyundai Motor Company
Partnership Milestones
  1. 2015

    Hyundai Motor begins supporting the Korean Pavilion at Venice Biennale.

  2. 2026

    Hyundai extends partnership through 2034.

Why this matters

This long-term sponsorship demonstrates Hyundai's commitment to Korean contemporary art and cultural diplomacy on a global stage.

Terms in This Story

La Biennale di Venezia
A major international art exhibition held every two years in Venice, Italy.
Korean Pavilion
A national pavilion at the Venice Biennale showcasing Korean contemporary art.
Arts Council Korea (ARKO)
A South Korean government agency that promotes arts and culture.
Read Original: Hyundai

Summarised from the linked release; details can be imperfect — always verify against the original source.