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Live+38 todayUpdated 5m ago

BMW Group Reports Sharp Earnings Decline in Q2 2026 as China Sales Drop 30.2%

BMW Group's second-quarter earnings fell 35% year-on-year as a 30.2% sales plunge in China offset double-digit growth in the US and Europe.

Group revenues Q2 2026

€31.3 billion

Group EBT decline Q2 2026 vs Q2 2025

35%

China retail sales decline Q2 2026 vs Q2 2025

30.2%

What Happened

BMW Group reported second-quarter 2026 group revenues of €31.3 billion, down from the prior year, as global vehicle deliveries fell 4.9% to about 591,000 units. The company cited challenging market conditions, primarily a sharp downturn in China where retail sales dropped 30.2% year-on-year. Stronger results in Europe (+7.6%) and the US (+11.9%) could not offset the decline.

Group earnings before tax (EBT)

€1.7 billioneuros

down 35% from Q2 2025

Automotive EBIT margin (reported)

2.3%

Including 1.25 pp tariff burden and 1.2 pp depreciation from BBA purchase price allocation

Regional Retail Sales Change (Q2 2026 vs Q2 2025)
Europe
+7.6%
United States
+11.9%
China
-30.2%
Share Buyback Program Acceleration
  1. June 26, 2026

    Second tranche of third share buyback program completed, two months ahead of schedule

  2. July 1, 2026

    Third and final tranche started

  3. No later than November 30, 2026

    Final tranche expected to complete, five months earlier than originally scheduled

Our second-quarter results reflect the challenging market conditions the BMW Group is currently facing.
Walter Mertl, BMW AG CFO
Updated Full-Year 2026 Guidance
  • Group earnings before tax: expected to decrease significantly
  • Automotive deliveries: expected to decrease slightly
  • Automotive EBIT margin: 1% to 3% (includes up to 1.25 pp for workforce restructuring)
  • Motorcycles EBIT margin: 4% to 6%
  • Financial Services Return on Equity: 13% to 16%

Previously from BMW

The BMW iX3, whose European deliveries boosted Q2 BEV sales, is produced at BMW Group Plant Debrecen, which achieved record ramp-up by building its 50,000th unit within nine months of series production start.

Background drawn from MotorClaw's earlier coverage of BMW's official releases.

Why this matters

The results show how slowing demand in China, BMW's largest market, is hurting global automakers. The company now expects a full-year Automotive EBIT margin of just 1-3%, far below historical levels, affecting shareholders, employees, and dealers worldwide.

Terms in This Story

EBIT
Earnings before interest and taxes, a measure of a company's operating profit.
EBT
Earnings before tax, a company's profit before income tax is deducted.
BEV
Battery electric vehicle, a vehicle powered solely by an electric battery.
Free cash flow
Cash generated from operations after deducting capital expenditures, used for investments or shareholder returns.
Read Original: BMW

Summarised from the linked release; details can be imperfect — always verify against the original source.