Bugatti Debuts W16 Mistral 'La Perle Rare' Custom Roadster
Bugatti's latest Sur Mesure creation, the W16 Mistral 'La Perle Rare', is a one-of-a-kind roadster with a custom pearl-inspired two-tone paint job and handcrafted interior.
- 2023
What Happened
The Bugatti W16 Mistral 'La Perle Rare' is a bespoke roadster created through the Sur Mesure customization program. Its design features a unique white and gold two-tone paint scheme with hand-painted lines, a white carbon fiber interior, and polished aluminum accents. The car was inspired by the natural beauty of light reflection and the Bugatti 'Vagues de Lumière' paintwork.
Bugatti Sur Mesure manager Jascha Straub first met the client at Pebble Beach Concours d'Elegance to commission the design.
Bugatti publicly unveiled the W16 Mistral 'La Perle Rare'.
- Two new custom colors: a warm gold tone and a warm white for the lower body.
- White and gold hand-painted lines applied over weeks of meticulous masking.
- Diamond-cut alloy wheels with a custom gold-white paint blend.
- White carbon fiber interior with gold ambient lighting and polished aluminum details.
- Signature 'La Perle Rare' embroidery and engravings throughout the cabin and exterior.
The car pays homage to Bugatti's heritage with Rembrandt Bugatti's 'Dancing Elephant' sculpture featured inside and outside. The entire build required hundreds of hours of craftsmanship, blending contemporary personalization with century-old design tradition.
Why this matters
This hypercar showcases Bugatti's Sur Mesure personalization program, allowing customers to create deeply personal automotive art.
Terms in This Story
- Sur Mesure
- Bugatti's bespoke customization program that allows clients to create unique, personalized vehicles.
- W16
- A 16-cylinder engine configuration with four turbochargers, used in Bugatti hypercars.
Summarised from the linked release; details can be imperfect — always verify against the original source.