Porsche and Epic Games bring Cayenne Turbo Electric to Fortnite with configurator crossover
2026
What Happened
Porsche and Epic Games have released a joint trailer featuring the Cayenne Turbo Electric in various Fortnite environments, highlighting its all-terrain capabilities. The partnership also introduces a Fortnite viewing environment in the Porsche Car Configurator, a first for an automotive brand. The configurator, powered by Unreal Engine, allows users to customize Porsche models in photorealistic 3D. The Fortnite mode was initially unlocked via a secret code shared among fans, and is now available to everyone via a specific link, and can be applied to all Cayenne Electric variants.
Cayenne Turbo Electric arrives in Fortnite; Fortnite viewing environment unlockable in Car Configurator
Cayenne Turbo Electric available in Fortnite
“Fortnite has grown far beyond a single game. It has become a cultural space where people discover, share and experience content together. For Porsche, this creates a unique opportunity to showcase the new Cayenne Turbo Electric.”
Why this matters
This collaboration expands brand engagement by merging gaming culture with automotive customization, making the configurator a playful, shareable experience.
Terms in This Story
- Car Configurator
- An online tool that lets customers customize a vehicle's features and view it in 3D.
- Unreal Engine
- A 3D computer graphics game engine developed by Epic Games.
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