Porsche and Epic Games bring Cayenne Turbo Electric to Fortnite with configurator crossover
Porsche has launched the Cayenne Turbo Electric in Fortnite and added an unlockable Fortnite viewing environment to its Car Configurator, powered by Unreal Engine.
- 2026
What Happened
Porsche and Epic Games have released a joint trailer featuring the Cayenne Turbo Electric in various Fortnite environments, highlighting its all-terrain capabilities. The partnership also introduces a Fortnite viewing environment in the Porsche Car Configurator, a first for an automotive brand. The configurator, powered by Unreal Engine, allows users to customize Porsche models in photorealistic 3D. The Fortnite mode was initially unlocked via a secret code shared among fans, and is now available to everyone via a specific link, and can be applied to all Cayenne Electric variants.
Cayenne Turbo Electric arrives in Fortnite; Fortnite viewing environment unlockable in Car Configurator
Cayenne Turbo Electric available in Fortnite
“Fortnite has grown far beyond a single game. It has become a cultural space where people discover, share and experience content together. For Porsche, this creates a unique opportunity to showcase the new Cayenne Turbo Electric.”
Why this matters
This collaboration expands brand engagement by merging gaming culture with automotive customization, making the configurator a playful, shareable experience.
Terms in This Story
- Car Configurator
- An online tool that lets customers customize a vehicle's features and view it in 3D.
- Unreal Engine
- A 3D computer graphics game engine developed by Epic Games.
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