Bugatti Unveils W16 Mistral 'Fly Bug' Sur Mesure Special Inspired by Dragonfly
Bugatti's Sur Mesure program delivers its fourth nature-inspired masterpiece, the W16 Mistral 'Fly Bug', with a custom 'Dragonfly Blue' paint and intricate ellipse graphics.
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What Happened
Bugatti's Sur Mesure program has created four nature-inspired cars for one collector: the Veyron Grand Sport Vitesse 'Hellbug', the Chiron 'Hellbee', the Divo 'Lady Bug', and now the W16 Mistral 'Fly Bug'. Each draws from insects, with the latest inspired by the dragonfly's iridescent wings and effortless speed.
The 'Fly Bug' features a bespoke 'Dragonfly Blue' paint that shifts between blue and turquoise, matched on wheel rims. Inside, a multi-layered leather and Alcantara material with a three-dimensional ellipse pattern covers door panels, a first for Bugatti. The iconic Bugatti Macaron is woven into the exterior ellipse graphic for the first time.
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The earlier Divo 'Lady Bug' featured around 1,600 precisely arranged shapes forming a diamond pattern.
Why this matters
This commission showcases Bugatti's extreme personalization capabilities, where a collector's vision and the brand's design team create a one-of-a-kind hypercar, reflecting the growing trend of ultra-luxury customization.
Terms in This Story
- Sur Mesure
- Bugatti's bespoke customization program that creates unique vehicles based on customer specifications.
- Macaron
- The oval Bugatti emblem, a brand icon present on the grille for over a century.
- Alcantara
- A synthetic suede-like material often used in luxury car interiors.
Summarised from the linked release; details can be imperfect — always verify against the original source.