Ford and Filson Introduce First-Ever Bronco Filson SUV
Ford and Filson have partnered to create the Bronco Filson, a rugged premium 4x4 SUV combining Bronco's off-road capability with Filson's heirloom-quality craftsmanship.
- mid $70,000s
- nearly 20% less than 2021 Bronco
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What Happened
The Bronco Filson is the newest member of the Bronco lineup, featuring a 3.0-liter EcoBoost V6 engine and the Sasquatch package as standard. It includes front and rear electronic locking differentials, Fox shocks, and 35-inch tires. The interior features quilted leather and woven fabric, brass accents, and a quiet cabin with nearly 20% less perceived wind noise than the 2021 Bronco.
- Front and rear electronic locking differentials
- High-performance Fox shocks with internal bypass
- 35-inch rugged-terrain tires
“Bronco buyers don't just want a vehicle — they want a partner for wherever they're headed. Filson has spent more than a century making gear people trust.”
mid $70,000s
Targeted MSRP for the Bronco Filson.
Why this matters
This collaboration brings together two brands known for durability, offering a vehicle designed for extreme conditions with premium features and Filson-inspired gear.
Terms in This Story
- EcoBoost
- A family of turbocharged, direct-injection gasoline engines from Ford.
- Sasquatch package
- Ford's off-road package that includes locking differentials, larger tires, and upgraded suspension.
- G.O.A.T. Modes
- Goes Over Any Type of Terrain drive modes that adjust vehicle settings for different off-road conditions.
- Tin Cloth
- A durable, waxed cotton fabric used by Filson for outerwear.
Summarised from the linked release; details can be imperfect — always verify against the original source.