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Live2026-10-28 17:30 UTC+35 todayUpdated
FordBy Business

Ford Maverick Named 2026 MotorTrend Truck of the Year

Ford's compact Maverick pickup has been named MotorTrend's 2026 Truck of the Year, praised for unbeatable value, segment-leading fuel efficiency, and versatile design.

Sales so far
nearly half a million
New contenders in test
2
Revised contenders in test
3
Evaluation criteria
6

What Happened

The Ford Maverick has been named MotorTrend's 2026 Truck of the Year. The award recognizes the compact pickup's unbeatable value, segment-leading fuel efficiency, and versatile design. The honor follows strong demand for the model since it launched in 2022.

“With nearly half a million sales under the Maverick’s belt, Ford is updating the hardware and software in ways that make it both a better truck and a friskier, more fun commuter. Over two weeks of intensive truck testing, the Ford quickly distinguished itself amid our field of two new and three revised contenders against our six key criteria: performance of intended function, engineering excellenc”
— MotorTrend

MotorTrend also highlighted the spacious Maverick interior and trailering features that originated on the F-150, including Pro Trailer Hitch Assist.

“Back in 2022, when Ford introduced the Maverick, it was an open question whether Americans would accept a truly compact, crossover-based pickup truck. All those sales later, the answer is, ‘Yes, they will, if truck experts design it and build it.’ Now the Maverick lineup has been further refined, improved, and broadened to become even more appealing to even more people.”
— MotorTrend
Maverick milestones
  1. 2022

    Ford introduced the Maverick.

  2. 2026

    MotorTrend named the Maverick its Truck of the Year.

Why this matters

The award confirms that Americans accepted a compact, crossover-based pickup, a question posed when the Maverick launched in 2022. With nearly half a million sales, the win shows smaller, more efficient trucks can succeed in the U.S., and it highlights Ford's efforts to keep the truck competitive through hardware and software updates.

Terms in This Story

crossover-based pickup
A pickup truck built on a car-like unibody platform rather than a traditional body-on-frame truck platform, offering better fuel efficiency and ride comfort.
Pro Trailer Hitch Assist
A driver-assist feature that helps align a truck's hitch ball with a trailer coupler, making trailer hookup easier.
Read Original: Ford

Summarised from the linked release; details can be imperfect — always verify against the original source.

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