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Live2026-09-12 08:07 UTC+0 todayUpdated
Rolls-Royce Motor Cars Ltd.By Business

Rolls-Royce Coachbuild Tradition and Future: New Goodwood Extension by 2029

Rolls-Royce's Coachbuild division, which creates one-of-a-kind bespoke motor cars, is expanding with a new Goodwood extension scheduled for completion in 2029, continuing a century-old craft.

Modern coachbuilding revival began
2017
Boat Tail examples completed
3
Goodwood extension completion year
2029

What Happened

Coachbuilding is the art of creating bespoke bodywork on a pre-assembled chassis, a craft that predates the motor car. Rolls-Royce revived modern coachbuilding in 2017 with Sweptail, followed by Boat Tail (2021) and Droptail (2023). Each commission is a true one-off, never replicated, with clients collaborating directly on design, materials, and engineering.

Modern Coachbuilding Milestones at Rolls-Royce

  1. 2017

    Sweptail unveiled, the first fully coachbuilt Rolls-Royce of the modern Goodwood era.

  2. 2021

    First Boat Tail unveiled at Concorso d'Eleganza Villa d'Este; three unique examples completed by 2022.

  3. 2023

    Droptail introduced, starting with La Rose Noire and Amethyst Droptail.

  4. 2024

    Arcadia Droptail completed, featuring the most complex Rolls-Royce clock face ever.

  5. 2029

    Goodwood site extension scheduled for completion, adding capacity for more Coachbuild commissions.

Parquetry triangles in La Rose Noire Droptail

1,603triangles

Each hand-cut and precisely positioned to create an abstract depiction of falling rose petals.

Why this matters

Coachbuilding allows ultra-wealthy clients to commission truly unique automotive art. The extension signals Rolls-Royce's commitment to this rare craft, enabling more complex one-off projects and preserving a tradition nearly lost to mass production.

Terms in This Story

Coachbuilding
The art of creating custom bodywork on a pre-assembled chassis, often for luxury or one-off vehicles.
Bespoke
Custom-made to a client's specifications; in automotive, refers to personalized interior and exterior features.
Monocoque
A single-shell structural body where the skin bears the load, replacing separate chassis and body.
Parquetry
A decorative technique using small pieces of wood veneer arranged in geometric patterns, similar to marquetry.
Read Original: Rolls-Royce Motor Cars Ltd.

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