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SubaruBy Business

Subaru March Global Production Up 11.5%, Japan Sales Down 32.6%; FY2026 Production Falls 7%

Subaru Corporation reported global production rose 11.5% in March 2026, but Japan sales fell 32.6%, while full fiscal year global production decreased 7%.

Global production in March

+11.5%

Japan sales in March

-32.6%

Global production FYE 2026

-7.0%

What Happened

For March 2026, Subaru's domestic production fell 14.6% year-over-year to 44,474 units, while overseas production surged 74.9% to 37,399 units, leading to an 11.5% overall increase. Japan sales dropped 32.6% and exports fell 15.3%. For the full fiscal year ending March 2026, global production was down 7% to 880,097 units, with domestic production down 12.8% and overseas production up 3.1%. Japan sales for the fiscal year decreased 4.1% and exports fell 13.2%.

March Production Breakdown
Domestic Production
44,474 (-14.6% YoY)
Overseas Production
37,399 (+74.9% YoY)
Japan Sales (March 2026)

8,954 unitsunits

Down 32.6% YoY, third consecutive month of decline

Global Production (FYE 2026)

880,097 unitsunits

Down 7.0% YoY, second consecutive year of decline

Why this matters

The results highlight divergent trends in Subaru's domestic and overseas operations, with overseas production surging but Japan sales and exports declining significantly for the fiscal year.

Terms in This Story

YoY
Year-over-year, a comparison of a metric for one period to the same period the previous year.
FYE
Fiscal year ending, the 12-month period used for accounting purposes.
JAMA
Japan Automobile Manufacturers Association, an industry trade group.
CBU
Completely built units, vehicles fully assembled and ready for sale.
Read Original: Subaru

Summarised from the linked release; details can be imperfect — always verify against the original source.