AITO's 'Intelligence Redefining Luxury' Philosophy Reshapes China's Luxury Car Market, Says SERES President
SERES Group President Zhang Zhengping stated at the Asian Financial Forum that intelligence is the core track for the auto industry, and AITO's 'Intelligence Redefining Luxury' strategy has reshaped China's luxury car m…
- from 5% to over 50%
- over 60%
- in 46 months
What Happened
At the 19th Asian Financial Forum in Hong Kong, SERES Group President Zhang Zhengping highlighted that China's NEV industry has seen domestic penetration rise from 5% to over 50% in five years, and by 2025, over 60% of global NEV sales are expected to come from China. He emphasized that competition is now moving from electrification to intelligence and high-end segments.
“High-end and intelligent features have become the differentiators for Chinese NEV brands. SERES began investing in intelligent R&D a decade ago. We focus not only on deploying technology, but also on delivering an exceptional user experience.”
1 millionvehicles
achieved in 46 months since brand launch
Zhang also discussed SERES' 'deep localization' globalization strategy, including localizing product design and building service networks. He noted that SERES' dual listings in mainland China and Hong Kong broaden financing channels and support global ecosystem coordination. On AI, Zhang said SERES is fully committed to industrializing 'AI+' and exploring embodied intelligence.
Why this matters
For a beginner, this shows how Chinese automakers are shifting from electrification to high-end intelligent features to compete globally, and how partnerships like SERES-Huawei are driving that change.
Terms in This Story
- NEV
- New Energy Vehicle, a term in China for electric and plug-in hybrid cars.
- Intelligent assisted driving
- Advanced driver-assistance systems that use sensors and AI to help with driving tasks.
- Deep localization
- Strategy of adapting products, services, and operations to fit local markets deeply.
Summarised from the linked release; details can be imperfect — always verify against the original source.