Fabrizio Cazzoli Named Ducati Global Sales & After Sales Director, Joins Board
Ducati appoints Fabrizio Cazzoli as Global Sales & After Sales Director, responsible for commercial strategy across 86 countries, with immediate board membership.
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What Happened
Ducati has appointed Fabrizio Cazzoli as Global Sales & After Sales Director, with immediate membership in the Board of Management. Cazzoli, who began his career at Ducati in logistics and later held roles in commercial operations, including managing the Japanese subsidiary, returned after a stint at Maserati to oversee strategic markets like China and the UK. In his new role, he will lead global sales and after-sales activities, define commercial strategy, and coordinate the brand's development in 86 countries, directly overseeing 13 national sales companies and a network of independent distributors.
“Fabrizio is a true Ducatista. He spent the early years of his career in Borgo Panigale and then gained direct experience across several markets, giving him a deep understanding of what makes the Ducati experience unique and special. This is particularly important at such a complex time for the market.”
“Taking on the role of Ducati's Global Sales & After Sales Director is a great honour and a responsibility I embrace with enthusiasm. Ducati is a unique brand, capable of combining innovation, performance and passion. Together with my colleagues and partners in our sales network, we will continue to work to further strengthen the brand's presence worldwide and offer increasingly engaging experience”
Cazzoli succeeds Francesco Milicia, who is leaving for a new professional challenge within the group, after contributing significantly to Ducati's growth. Additionally, Sara Falzolgher, Marketing and Communications Director, will take over Cazzoli's previous responsibilities for the United Kingdom, Ireland, Sweden, and Norway markets, aiming to continue growth in the UK, a key market for the brand.
Why this matters
This internal appointment signals Ducati's commitment to continuity and deep brand knowledge in its leadership. Cazzoli will coordinate sales and after-sales in 86 countries, directly managing 13 national sales companies, which impacts dealers and customers globally. The change comes as the market faces complexity, and the new director aims to strengthen Ducati's worldwide presence.
Terms in This Story
- After Sales
- Services and support provided to customers after a vehicle purchase, including maintenance, repairs, and parts.
- CRM
- Customer Relationship Management, a system for managing a company's interactions with current and potential customers.
Summarised from the linked release; details can be imperfect — always verify against the original source.