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Audi17 MarAlternative PropulsionHigh confidence

Audi Announces New Entry-Level Electric Model Family: A2 e-tron

Key figure

2026

Figure 2

2024

Figure 3

2025

What Happened

Audi CEO Gernot Döllner announced the A2 e-tron at the company's Annual Media Conference. The vehicle will be produced in Ingolstadt, Germany, reinforcing Audi's commitment to local manufacturing and electric transformation.

We've listened. Our customers want electric mobility that impresses in everyday life. The A2 e-tron is our promise to deliver exactly that – efficient, compact, and confident. We're making entry into the electric Audi world easier and more relevant than ever.
Audi CEO Gernot Döllner

The A2 e-tron name nods to the original Audi A2 from over 25 years ago, which pioneered efficiency and urban mobility. The new model family aims to modernize the brand's entry point and attract younger customers.

Why this matters

The A2 e-tron marks Audi's push to attract new customers in the growing compact EV segment, offering a modern, sustainable, and connected option for city driving while supporting the brand's electric transformation.

Terms in This Story

e-tron
Audi's badge for its electric vehicle models.
compact class
A vehicle segment smaller than mid-size, typically designed for city driving and efficiency.
Read Original: Audi