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Audi18 FebBusinessHigh confidence

Audi launches adidas x Revolut F1 Team collection ahead of debut

Collection size

160+ items

What Happened

Audi is entering Formula 1 with its own factory team in March. Just in time for the debut, the inaugural adidas x Audi Revolut F1 Team collection for team and fans is available in stores starting February 19. The collection comprises more than 160 different clothing items and accessories.

Collection ranges
  • DNA Range: essential pieces in core team colors
  • Elevated Fanwear Range: lifestyle-driven key pieces with subtle branding
  • Drivers' merchandise: exclusive items for Nico Hulkenberg and Gabriel Bortoleto

The official teamwear, presented in Berlin in January, incorporates adidas technologies and includes performance-driven athletic wear for drivers, ergonomically designed garments for engineers, and durable pieces for mechanics. The collection will be available via the Audi Revolut F1 Team e-commerce portal, adidas.com/motorsport, and selected retail partners.

Why this matters

The partnership allows fans to support Audi's new F1 team with official merchandise, helping build a global community around the brand.

Terms in This Story

Formula 1
The highest class of international auto racing for single-seater formula racing cars.
teamwear
Clothing designed for team members, often functional and branded.
fanwear
Clothing designed for fans to support a team, often casual and branded.
Read Original: Audi