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Audi5 MayBusinessHigh confidence

Audi Q1 2026: Revenue Falls to €14.2B, Operating Profit Up 10% to €588M, Net Cash Flow Improves

Revenue (Q1 2026)

€14,178 million

Operating profit (Q1 2026)

€588 million

Net cash flow (Q1 2026)

€883 million

What Happened

Audi Group delivered 364,877 vehicles in the first quarter of 2026, a 6.1% decline from the prior year. Despite lower volumes, operating profit rose to €588 million, and net cash flow turned positive at €883 million. Electrified vehicles accounted for 20% of Audi brand deliveries, with plug-in hybrids surging 160% while fully electric models dipped slightly due to subsidy changes.

Revenue

€14,178 millioneuros

down 8% year-over-year from €15,431 million

Regional Delivery Performance (Audi brand, Q1 2026 vs Q1 2025)
Europe (excl. Germany)
123,724 (+6%)
North America (excl. Mexico)
35,464 (-27%)
China (incl. Hong Kong)
127,109 (-12%)
Certainties of the past – such as stable sales markets and predictable conditions – no longer apply. The pace of change in the global environment has sped up significantly – and is having a noticeable impact on our business. Our performance clearly shows that we need to act urgently. We are therefore working on our cost structures and pressing ahead with efficiency measures.
Jürgen Rittersberger, CFO of Audi

Why this matters

The results show Audi is managing profitability despite global headwinds such as tariffs and subsidy cuts, while accelerating its electrified vehicle mix with a 160% jump in plug-in hybrid sales.

Terms in This Story

Operating margin
Operating profit divided by revenue, expressed as a percentage, indicating profitability from core operations.
Net cash flow
Cash generated or used by a company's operations after investments and expenses, a measure of financial health.
Plug-in hybrid (PHEV)
A vehicle that combines an internal combustion engine with a rechargeable battery, allowing limited electric-only driving.
Battery electric vehicle (BEV)
A fully electric vehicle powered solely by a battery and electric motor, with no internal combustion engine.
Read Original: Audi