Donkervoort and Only for Men launch Donkervoort Wear clothing line
2017
1978
1,700 cars
What Happened
Donkervoort Automobielen and well-known Dutch clothing company Only for Men have introduced Donkervoort Wear, an exclusive casual chic clothing line designed for men who identify with the Donkervoort core values. The collection is made of high quality materials with exceptional attention to detail, reflecting the activities and lifestyle of the true Donkervoort driver and enthusiast.
- Jackets
- Sweaters
- Shirts
- Polos, including a special RS polo honoring the Donkervoort D8 GTO RS
“A fantastic new addition to the Donkervoort brand and the fulfilment of a long cherished wish. Over the past year, under the mottos 'no compromise' and 'live like you drive', we have worked closely with Only for Men to add a new dimension to the Donkervoort experience.”
The spring/summer collection is available from March 2017 exclusively via the Donkervoort Automobielen and Only for Men webshops and Only for Men shops throughout the Netherlands. Donkervoort plans to further expand the clothing line in the future.
Why this matters
The collaboration extends the Donkervoort brand beyond cars into lifestyle products, making the brand accessible to a wider audience.
Terms in This Story
- EV
- Electric vehicle, a vehicle powered fully or partly by electricity.
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