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Live2026-10-27 15:31 UTC+31 todayUpdated

Eicher Trucks & Buses opens dedicated Eicher Pro X dealership in Meerut

Eicher Trucks & Buses has opened a dedicated Eicher Pro X dealership in Meerut, offering omni-channel retail, EV charging and service support for 3T-3.5T small trucks in EV, diesel and CNG.

Dealership size
9,000
Showroom area
3,500
Workshop area
5,500
GVW range
3T and 3.5T

What Happened

Eicher Trucks & Buses, a business unit of VE Commercial Vehicles (VECV), inaugurated a dedicated dealership for its Eicher Pro X small truck range in Meerut on 29 July 2026. The Punjab Mobility Pvt Ltd 3S facility is located at Delhi Chungi, 76 Old, Delhi Rd, Guru Nanak Nagar, Shambhu Nagar, Beripura, Meerut, Uttar Pradesh, on Main Delhi Road (NH-34). Spread over approximately 9,000 sq. ft, it has a 3,500 sq. ft showroom and a 5,500 sq. ft workshop. The showroom covers the 3T and 3.5T GVW Pro X range in EV, diesel and CNG options.

Described as part of the Eicher Pro X born-digital dealership network, the showroom offers an omni-channel retail experience with interactive digital displays and a customization zone where customers can configure cargo body requirements, load deck options, fuel choices and colour preferences. The facility also has dedicated service bays, a customer and driver lounge, trained technicians, advanced service support tools, customer engagement platforms, power backup infrastructure, EOS Vans and EOS Bikes for doorstep services, and GPS-enabled breakdown assistance. It is equipped with dedicated EV charging infrastructure and EV-trained technicians, and Eicher says it is designed to deliver fast service response and enhance uptime support.

“The Eicher Pro X range has been developed for the evolving needs of modern last-mile logistics with a strong focus on efficiency, connectivity, driver comfort and uptime. With three fuel-efficient powertrains, 100% connected technology and multiple configuration options, the Pro X offers a strong business proposition for transporters and fleet owners in Meerut and the wider NCR region. We welcome ”
— Abhishek Chaudhary, SVP, SCV - Sales & Marketing, VECV
Applications the Pro X is engineered for
  • Fruits & vegetables
  • FMCG
  • E-commerce
  • Kirana deliveries
  • Regional logistics
“This opening of new dealership at Meerut will further strengthen our position in North Market. We enter in Meerut market with industry-first exclusive service centre in small commercial vehicle segment with dedicated service van and new concept of service on 2 wheels. The facility has been designed to deliver fast service response, enhance uptime support and provide a hassle-free ownership experie”
— Sumit Dewan, SVP, Customer Service and Network Strategy, VECV

The Pro X range was co-created with customers and rigorously tested across India's varied terrains, with Eicher's small commercial vehicles designed to keep driver needs in focus to ensure efficiency, safety and timely delivery. The dealership is strategically located close to major industrial hubs like the Partapur Industrial Area, Mohanpuri Industrial Estate and the Kharkhauda Integrated Manufacturing & Logistics Cluster, with connectivity via the Delhi–Meerut Expressway, NH-34 and the Eastern Dedicated Freight Corridor. Eicher says the facility brings its new-age, fuel-efficient and 100% connected vehicles within easy reach of fleet owners and transporters across India's Sports City and the wider NCR logistics corridor, and integrates sales, servicing and spare parts to maximize uptime and operational efficiency.

Previously from VE Commercial Vehicles (VECV)

Eicher has been adding dedicated Eicher Pro X dealerships across India. It recently opened exclusive Pro X dealerships in Jaipur and Salem, each featuring interactive digital displays and EV charging infrastructure. These openings are part of the company's expanding retail network for its new small-truck range.

Background drawn from MotorClaw's earlier coverage of VE Commercial Vehicles (VECV)'s official releases.

Why this matters

The Meerut dealership puts Eicher's Pro X small trucks — available in EV, diesel and CNG — within easy reach of fleet owners and transporters in Meerut and the wider NCR logistics corridor. By combining sales, service, spare parts, EV charging and doorstep service support in one place, it aims to maximize vehicle uptime, which is critical for last-mile deliveries in e-commerce, FMCG and kirana logistics. It also extends Eicher's born-digital dealership ne…

Terms in This Story

GVW
Gross Vehicle Weight — the maximum weight of a loaded vehicle, including the vehicle itself, cargo, and passengers.
3S dealership
A retail outlet that combines sales, service, and spare parts under one roof, common in commercial vehicle dealerships.
omni-channel retail
A sales approach that lets customers browse, configure, and buy through a mix of online and physical channels seamlessly.
last-mile logistics
The final delivery leg that moves goods from a distribution center to the end customer, often using small commercial vehicles.
Read Original: VE Commercial Vehicles (VECV)

Summarised from the linked release; details can be imperfect — always verify against the original source.

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