FAW's Hongqi Digital Cockpit HMI Wins Gold at 2026 Muse Design Awards
FAW's independently developed Hongqi Digital Cockpit HMI has won a Gold Award at the 2026 Muse Design Awards, beating over 10,000 entries from more than 100 countries.
- over 10,000
- more than 100
What Happened
over 10,000
from more than 100 countries in the 2026 competition
The Hongqi Digital Cockpit HMI is based on Eastern natural aesthetics and uses parametric spatial particle digital art. Its design philosophy follows 'micro, meso, and macro' levels, aiming to shift the cockpit experience from function-oriented to emotion-oriented. The solution transforms Hongqi's classic brand genes into a fluid digital language, blending historical heritage with futuristic technology.
- Eastern natural aesthetics and parametric spatial particle digital art
- Philosophy of micro, meso, and macro design levels
- Fluid digital language carrying Hongqi's brand genes
The award-winning HMI will be integrated into new Hongqi models, enhancing the cockpit interaction experience. FAW plans to deepen its HMI platform solutions and expand their application across all Hongqi models.
Why this matters
This award demonstrates international recognition of Hongqi's human-machine interface design, which aims to transform the in-car experience from functional to emotional and will be integrated into new Hongqi models.
Terms in This Story
- HMI
- Human-Machine Interface; the system that enables interaction between a person and a machine, such as a car's dashboard and controls.
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