Hongqi Unveils 22 Models Under Three Sub-brands, Launches H9 and HQ9 PHEV at Auto China 2024
22
329,800–539,800 yuan
358,800–538,800 yuan
What Happened
From April 25 to May 4, FAW Hongqi is showcasing 22 vehicle models under its three sub-brands – the Golden Sunflower Brand, the Energy Saving Vehicle Brand, and the New Energy Vehicle Brand – at Auto China 2024 in Beijing. The Golden Sunflower brand made its debut as an independent brand on the opening day.
- Golden Sunflower: four top-level models (GUOYAO, GUOLI, GUOYA, GUOYUE) plus a concept vehicle
- Energy Saving: new H9, HQ9 PHEV, HQ9 PHEV customized, H5 HEV, HS7 PHEV, HS3 PHEV
- New Energy: five BEV models (EHS7, EH7, E009, E007, E702) based on the Tiangong electric platform and Jiuzhang intelligent platform
The highlight of the event was the official market launch of the new H9 and the HQ9 PHEV, with price ranges of 329,800–539,800 yuan and 358,800–538,800 yuan respectively. The New Energy Vehicle brand's models reflect technological breakthroughs in driving control and intelligent systems.
Why this matters
The showcase highlights Hongqi's strategy to cover ultra-luxury, energy-saving, and fully electric segments, reflecting its push into both high-end and new energy markets.
Terms in This Story
- PHEV
- Plug-in hybrid electric vehicle, combines an internal combustion engine with a rechargeable battery that can be charged from an external source.
- HEV
- Hybrid electric vehicle, uses both a conventional engine and an electric motor but cannot be plugged in; the battery is charged via regenerative braking.
- BEV
- Battery electric vehicle, powered entirely by electricity stored in a battery, with no internal combustion engine.
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