Hyundai Motor Group Opens 7th VH AWARD for Media Artists Focused on Asia
Hyundai Motor Group announced the open call for its 7th VH AWARD, seeking emerging media artists whose work engages with the context of Asia.
- 7th
- 5
- $30,000
What Happened
The open call runs from May 26 to July 21, 2026. Five finalists will each receive a production grant to create a new work and participate in an online residency program with Ars Electronica. A Grand Prix recipient will be announced in June 2027, receiving an additional $30,000 to support future artistic endeavors.
Open call for submissions
Grand Prix recipient announced and awarded $30,000
Commissioned works exhibited at Singapore Art Week 2028 and other venues
- Hyundai Motor Group’s Vision Hall, Yongin, Korea
- HEK (House of Electronic Arts), Basel, Switzerland
- Ars Electronica Festival, Linz, Austria
- Singapore Art Week 2028, Singapore
“Initiated in 2016, the VH AWARD has been supporting artists whose work engages with the context of Asia. The VH AWARD shares their artistic experiments and amplifies their voices on various issues through prominent global platforms, illuminating the region’s diverse cultures, histories and sensibilities through media art.”
Why this matters
The award provides production grants, global exhibition opportunities, and a new Honorary Mention category, reinforcing Hyundai's commitment to supporting contemporary media art in Asia.
Terms in This Story
- Media art
- Art that uses technology, such as digital tools, video, or interactive media, as a primary medium.
- Ars Electronica
- A renowned media art institution based in Linz, Austria, known for its annual festival and support of digital art.
- Grand Prix
- The top prize awarded to the best entry in a competition.
- Honorary Mention
- A new category in this edition that recognizes additional promising artists beyond the main finalists.
Summarised from the linked release; details can be imperfect — always verify against the original source.