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JAC Motors Launches Brand in Morocco with Eight Models

JAC Motors officially launched its brand in Casablanca, Morocco, unveiling eight models covering passenger, commercial, and new energy vehicles.

Models launched

8

Guests attended

nearly 300

What Happened

JAC Motors held a grand unveiling ceremony in Casablanca, Morocco, attended by Deputy General Manager Zhang Peng and local partners. The event drew nearly 300 guests, including over 60 media outlets and influencers, with live music performances blending traditional and modern elements. JAC also honored its first Moroccan owners on stage, presenting them with commemorative medals.

JAC will always remain customer-oriented, providing reliable products and high-quality services for the Moroccan market, while delivering smarter, more efficient, and more trustworthy mobility solutions to local consumers.
Zhang Peng, Deputy General Manager of JAC Motors

The launch introduced a full product lineup of eight models, spanning passenger vehicles, commercial vehicles, and new energy vehicles (NEVs), designed to meet diverse local needs from urban commuting to logistics. JAC plans to continue introducing more products based on market demand, aiming to enhance competitiveness and bring long-term value to Moroccan customers.

Why this matters

The launch marks JAC's entry into the Moroccan market, strengthening its presence in North Africa and expanding the global reach of Chinese automotive brands.

Terms in This Story

New Energy Vehicles (NEVs)
A category of vehicles in China that includes battery electric vehicles, plug-in hybrid electric vehicles, and fuel cell vehicles.
Read Original: JAC Motors

Summarised from the linked release; details can be imperfect — always verify against the original source.