Lucid Appoints Three New Leaders Across Commercial, Finance, Marketing
Lucid Group has named Shawn Mirabal, Mike Molino, and Angela Zepeda to new leadership roles to strengthen commercial execution, financial discipline, and customer engagement.
- more than 27 years
- more than two decades
- more than 25 years
What Happened
Lucid Group, Inc. (NASDAQ: LCID), which calls itself the maker of the world's most advanced software-defined vehicles, has appointed three new executives to sharpen its commercial execution, financial discipline, and customer engagement. Shawn Mirabal joins as President of North America Commercial, Mike Molino as Vice President of Finance, and Angela Zepeda as Vice President, Global Marketing. The company said the appointments reflect its focus on building leadership capabilities needed to improve execution, strengthen accountability, and better serve customers as it advances its next phase.
“We continue to strengthen our leadership team with executives who bring deep experience and a proven track record of execution. Shawn, Mike, and Angela are proven leaders who will each directly support our three business fundamentals: cash and cost, customer and quality, and culture and team. Their leadership will help us deliver more consistent results for our customers, shareholders, and employees.”
- Shawn Mirabal — President, North America Commercial. More than 27 years in manufacturing and retail automotive; past leadership roles at Nissan North America, FCA/Stellantis, American Honda, Berkshire Hathaway Automotive Group, and most recently COO of #1 Cochran Automotive Group.
- Mike Molino — Vice President of Finance. More than two decades of finance leadership; most recently CFO and COO, Head of Finance and Operations at Mercedes-Benz Research and Development North America.
- Angela Zepeda — Vice President, Global Marketing. More than 25 years leading global brands; most recently Global Head of Marketing at xAI, after five years as CMO at Hyundai Motor America.
In their new roles, Mirabal and Zepeda will report to Billy Hayes, Chief Customer Officer, and Molino will report to Alexander De Bock, CFO. The company said the new leaders will directly support its three business fundamentals: cash and cost, customer and quality, and culture and team. Their experience is intended to strengthen financial discipline, improve transparency and accountability, and connect operational execution with financial performance.
Why this matters
The appointments show Lucid's push to tighten operations and improve financial oversight as it scales. The new leaders bring experience from Nissan, Stellantis, Mercedes-Benz, Hyundai, and xAI, which could help Lucid serve customers better in North America and raise brand awareness. According to the CEO, their work will support consistent results for customers, shareholders, and employees.
Terms in This Story
- software-defined vehicle
- A vehicle whose features and functions are primarily controlled by software rather than traditional mechanical systems, allowing updates and new capabilities over time.
- COO
- Chief Operating Officer, a senior executive responsible for the day-to-day operations of a company.
- CMO
- Chief Marketing Officer, a senior executive responsible for marketing activities.
Summarised from the linked release; details can be imperfect — always verify against the original source.