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Live2026-08-20 05:22 UTC+22 todayUpdated

MG SELECT Launches Gaurav Gupta Couture Edition M9 and Cyberster at INR 84.94 Lakh and INR 87.49 Lakh

MG SELECT has priced its Gaurav Gupta-designed Couture Edition M9 and Cyberster at INR 84.94 lakh and INR 87.49 lakh, with deliveries starting August 10.

M9 Couture Edition price
INR 84.94 Lakh
Cyberster Couture Edition price
INR 87.49 Lakh
Limited run per model
50 units
Cities with exclusive availability
14

What Happened

MG SELECT, the luxury brand channel of JSW MG Motor India, has announced launch prices for the Couture Edition of the MG M9 at INR 84.94 Lakh and the MG Cyberster at INR 87.49 Lakh. The vehicles were created in collaboration with couturier Gaurav Gupta, marking his design language's move from runway to road. Both models feature Gupta's Serpent Infinity motif, realized through embroidery, tonal layering, and hand-finished detailing. Bookings are open at www.mgselect.co.in, with deliveries starting August 10, 2026.

Couture Edition journey
  1. Earlier this year

    Collaboration began at the opening of Gaurav Gupta's menswear flagship in New Delhi, with a Cyberster interpretation hinting at the design.

  2. July 17, 2026

    MG SELECT unveiled the Couture Editions at Gupta's 'Light Song' couture showcase in Mumbai, where it served as Official Automobile Partner.

  3. August 3, 2026

    Launch prices announced.

  4. August 10, 2026

    Deliveries begin.

The Cyberster and M9 have quickly become the most sought-after luxury EVs in their segment. By introducing a couture layer, we are building on that popularity with an offering that is both rare and collectible. It strengthens MG SELECT's business proposition by uniting proven demand with exclusivity, ensuring our luxury channel continues to establish itself as a curator of distinct experiences for
Milind Shah, Head – MG SELECT, JSW MG Motor India
I've always believed that great design transcends categories. This collaboration with MG demonstrates how the principles of couture, craftsmanship, precision and emotional storytelling can transform the way we experience luxury mobility. Together, we've created something that is as expressive as it is functional.
Couturier Gaurav Gupta

Each Couture Edition is limited to 50 units and will be available exclusively through MG SELECT Experience Centres in 14 cities. The Serpent Infinity motif, a signature of Gupta's work, is associated with continuity, transformation, and quiet power. It is translated to the vehicles through the same embroidery artistry and tonal layering that defined the runway silhouettes of 'Light Song', giving each car a sense of movement and depth that shifts with the light.

Couture Edition prices
MG M9 Couture Edition
INR 84.94 Lakh
MG Cyberster Couture Edition
INR 87.49 Lakh

Previously from MG Motor India

MG Motor India has been positioning the M9 as a flagship limousine; in June 2026, it delivered the M9 Presidential Limousine to actor and filmmaker Prabhu Deva in Chennai. That earlier delivery highlighted the model's celebrity appeal ahead of today's limited Couture Edition launch.

Background drawn from MotorClaw's earlier coverage of MG Motor India's official releases.

Why this matters

The Couture Edition turns two of MG's luxury EVs into limited collectibles, with only 50 units of each model available. The partnership with couturier Gaurav Gupta shows MG SELECT's push to blend fashion with mobility, giving affluent Indian buyers a rare, design-led choice beyond standard luxury cars.

Terms in This Story

INR
Indian Rupee, the official currency of India.
Lakh
A unit in the Indian numbering system equal to 100,000.
Read Original: MG Motor India

Summarised from the linked release; details can be imperfect — always verify against the original source.