Rimac Technology Appoints Nurdin Pitarević as CEO to Lead Next Phase of Growth
tens of thousands of battery and powertrain systems
more than 1,000
5
What Happened
Rimac Technology announced a leadership transition with Nurdin Pitarević, previously COO, appointed CEO, and Marko Brkljačić, formerly Deputy COO, named COO. Founder Mate Rimac will continue as President of the Rimac Group and CEO of Bugatti Rimac. The company delivered tens of thousands of battery and powertrain systems to global OEMs last year and has multiple new series-production programs underway.
As CEO, Pitarević will lead Rimac Technology's strategic roadmap through 2030, focusing on advanced electrification, AI-enabled operations, and sustainable industrial growth. The company is developing next-generation solid-state battery technology with a global partner and expanding production capacity.
Why this matters
This leadership transition follows a record year of deliveries and new programs, positioning Rimac Technology for continued expansion as a global Tier 1 supplier.
Terms in This Story
- Tier 1 supplier
- A company that supplies parts or systems directly to an automaker.
- OEM
- Original Equipment Manufacturer, typically an automaker.
- Solid-state battery
- A battery type that uses solid electrolytes instead of liquid, potentially offering higher energy density and safety.
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