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Martorell plant starts production of CUPRA Raval and Volkswagen ID. Polo

Investment in Martorell

€3 billion

Cost savings from shared platform

€600 million

Total Polos sold historically

20 million

What Happened

The SEAT & CUPRA plant in Martorell has started production of the CUPRA Raval and Volkswagen ID. Polo, marking the beginning of the Electric Urban Car Family. The project, led by SEAT & CUPRA for the Volkswagen Group's Brand Group Core, includes four fully electric models across three brands, all manufactured in Spain. The event was attended by Spain's Prime Minister Pedro Sánchez, Volkswagen Group CEO Oliver Blume, and other executives.

Today marks much more than the start of production of two cars. It is a milestone for SEAT & CUPRA and clear proof of what we can achieve through teamwork. With the CUPRA Raval and the Volkswagen ID. Polo, we are not only launching the production of two models, but we are demonstrating our ability to lead and shape the future of mobility.
Markus Haupt, CEO of SEAT & CUPRA
Investment in Martorell

€3 billioneuros

Invested to transform the plant for electric vehicle production.

Cost savings from shared platform

€600 millioneuros

Achieved by using a common platform for the Electric Urban Car Family.

Compelling entry-level cars, affordable for many, offering space and top technology customers know from higher segments: with the Electric Urban Car Family, Volkswagen Group is stepping up the pace of electrification in Europe.
Oliver Blume, CEO of the Volkswagen Group

Why this matters

This production launch is a key step toward affordable electric mobility in Europe, demonstrating how shared platforms reduce costs and enable multiple brands to offer electric city cars.

Terms in This Story

Electric Urban Car Family
A project by SEAT & CUPRA on behalf of the Volkswagen Group to produce affordable electric city cars.
MEB platform
Volkswagen Group's modular electric car architecture.
WLTP
Worldwide Harmonised Light Vehicles Test Procedure, used to measure fuel consumption and electric range.
vehicle-to-load
A feature that allows an electric car's battery to power external devices.
Read Original: SEAT S.A.