MINI Launches Fully Electric Line-up in Pakistan and Returns to Jordan
MINI entered Pakistan with a fully electric model family and will re-enter Jordan from 12 August 2026, expanding its global presence.
- 0 g/km
- 14.7 - 14.3 kWh/100 km
- 2010
- 12 August 2026
What Happened
MINI is expanding its global footprint with two milestones in 2026. The brand made a fully electric market entry in Pakistan with partner Dewan Motors, and it is returning to Jordan with partner Abu Khader Automotive. The moves highlight MINI's transformation into a future-focused, all-electric player redefining urban mobility in emerging markets.
“The MINI debut in Pakistan and the brand’s relaunch in Jordan are important milestones in our journey. They reflect our ambition to bring MINI’s unique blend of iconic design, digital innovation and hallmark go-kart feeling to new and returning markets — while taking the next decisive step in shaping the future of urban mobility worldwide.”
In Pakistan, MINI entered the market earlier this year with its latest generation of fully electric models, built on a dedicated electric technology platform. The line-up combines iconic design, locally emission-free driving and MINI's hallmark go-kart feeling. A new BMW and MINI showroom opened in Karachi, designed according to the BMW Group's Retail.Next concept to offer digital touchpoints and personalized interaction.
- MINI Cooper: reinterprets the brand icon with compact proportions, the hallmark go-kart feeling, and a circular OLED display. Energy consumption 14.7 - 14.3 kWh/100 km, 0 g/km CO2.
- MINI Aceman: a new fully electric crossover in the premium small car segment, with compact exterior, versatile interior and progressive design. Energy consumption 14.7 - 14.6 kWh/100 km, 0 g/km CO2.
- MINI Countryman Electric: the largest model, offering increased range capability, enhanced interior space and availability of all-wheel drive. Energy consumption 17.3 - 16.3 kWh/100 km, 0 g/km CO2.
MINI now returns to Jordan in partnership with Abu Khader Automotive, BMW Group's official importer in the country since 2010. The brand's first showroom in Amman opened in 2012. From 12 August 2026, MINI will re-enter the Jordanian market with its latest model generation, combining iconic design and go-kart feeling with increased comfort, versatility and individualization. Customers will benefit from a dedicated sales and aftersales experience, supported by Abu Khader's local expertise, reinforcing BMW Group's long-term commitment to Jordan.
Abu Khader Automotive becomes BMW Group's official importer in Jordan.
MINI opens its first showroom in Amman, Jordan.
MINI enters Pakistan with a fully electric line-up; a BMW and MINI showroom opens in Karachi.
MINI returns to the Jordanian market with its latest model generation.
Why this matters
MINI's market entry in Pakistan and return to Jordan demonstrate its transformation into an all-electric brand and its focus on emerging markets. Customers in both countries gain access to modern, zero-emission MINI models, while local importers Dewan Motors and Abu Khader Automotive get strengthened roles. The moves also underline BMW Group's long-term commitment to Jordan and its ambition to redefine urban mobility worldwide.
Terms in This Story
- go-kart feeling
- MINI's term for the go-kart-like agile handling and driving fun of its cars.
- OLED display
- An organic light-emitting diode screen; in the MINI Cooper, a circular display used for infotainment and controls.
- WLTP
- Worldwide Harmonised Light Vehicles Test Procedure; a global standard for measuring fuel/energy consumption and CO2 emissions.
- Retail.Next
- BMW Group's modern retail concept that combines digital touchpoints with personalized customer interaction.
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